Horizn Studios GmbH

Horizn Studios GmbH creates high-end smart luggage and premium travel accessories designed to enhance the travel experience, focusing on sustainability and functionality for modern travelers. Founded in 2015 in Berlin, Germany, Horizn Studios GmbH specializes in innovative travel solutions. The company is led by co-founders Jan Roosen and Stefan Holwe, who have prior entrepreneurial experience. Most recently, on August 9, 2022, the company raised USD 12.

000 mn in SERIES B financing from investors including Perpetual Ventures and Vorwerk Ventures, bringing the total amount raised to USD 12. 000 mn and a current company valuation of USD 102. 678 mn. Horizn Studios specializes in high-end smart luggage and premium travel accessories designed to enhance the travel experience.

Their core product offerings include cabin and check-in luggage, backpacks, and various travel accessories, crafted from sustainable materials such as high-end nylon and rPET ripstop. These products provide functionality and durability, catering to the needs of modern travelers who value both style and practicality. The company targets a diverse clientele, including frequent travelers and environmentally conscious consumers, with a focus on markets in Europe and select regions beyond the United States. By integrating smart technology into their luggage, Horizn Studios aims to solve common travel challenges, offering features that facilitate seamless journeys and improved organization.

Horizn Studios generates its revenue primarily through direct-to-consumer sales via their online platform, encompassing a range of products that are sold individually or as part of curated sets. The company employs a pricing strategy that reflects the premium nature of their offerings, with exclusive items like the Pro Series and Gion Backpack constituting key components of their revenue stream. Transactions typically occur through one-time purchases, where customers select products directly from the website, potentially enhanced by promotional codes for discounts on bundled items. This structure allows for both individual sales and the opportunity to attract repeat business through customer loyalty initiatives and sustainable practices that resonate with their target market.

Horizn Studios is focused on developing new products that enhance the travel experience, with upcoming releases expected to incorporate advanced smart technology features. The company aims to expand its market presence in Europe and selected regions in Asia by the end of 2023. Recent funding from the SERIES B round in August 2022 will be utilized to support these initiatives, including product development and market expansion efforts.