Bling

Bling is a Brazilian technology company specializing in an integrated online Enterprise Resource Planning (ERP) system for small to medium-sized businesses, enhancing their operational efficiency across various channels. Founded in 2008 and headquartered in Bento Goncalves, Brazil, Bling provides an online ERP system. The company underwent a significant shift when it was acquired by Locaweb Serviços de Internet S/A in April 2021 from Crescera Investimentos for BRL 524 million. Eduardo Andrade is the CEO of Bling, steering the company through this transition.

Bling offers a comprehensive suite of tools designed for managing business operations, including automated invoicing for electronic fiscal documents, multi-channel inventory management, financial management systems, and analytical dashboards. Catering primarily to e-commerce businesses, physical retail stores, and service providers, Bling supports over 300,000 users in Brazil and beyond, addressing operational challenges such as inventory discrepancies and manual invoice processing. In the most recent financial year of 2020, Bling reported a revenue of BRL 6,988,859. 80 and an EBITDA of BRL 2,637,878.

10. Their subscription-based model allows access to ERP functionalities through various pricing plans starting at BRL 55 per month, providing essential features for businesses to manage sales and inventory effectively. Following its acquisition in April 2021, Bling plans to leverage Locaweb's extensive operations to enhance its service offerings. The acquisition, valued at BRL 524 million, will utilize a portion of Locaweb's recent capital from share issuance to pursue new agreements and market expansions.

Specific new product launches and geographic market expansions have not been disclosed, but the focus remains on enhancing operational efficiencies and product capabilities.