Adasplus

Adasplus is a technology company specializing in advanced driver assistance systems (ADAS) and vehicle safety solutions, focusing on enhancing driving safety through innovative monitoring technologies. Founded in 2016 in Beijing, China, Adasplus develops technologies for vehicle safety, including driver monitoring and collision warning systems. The company secured Series A funding of CNY 100 million in June 2019, led by Advantech Capital with participation from Huatai Securities. The founder, Peng Liu, has a background in technology startups and has been instrumental in shaping the company's vision.

Adasplus specializes in advanced driver assistance systems (ADAS), blind spot detection (BSD), driver monitoring systems (DMS), and face recognition technology. Their offerings integrate sophisticated algorithms to enhance road safety by providing timely warnings of potential collisions and assessing driver status through facial expressions and movements. The company serves over 10 million users, leveraging data from more than 10 billion kilometers of driving tests, and targets markets across Asia to meet the increasing demand for safety features in transportation. Adasplus generates revenue through B2B partnerships and direct sales to automotive manufacturers (OEMs) that integrate their technologies into vehicles.

Their flagship products, including Advanced Driver Assistance Systems and Driver Monitoring Systems, are priced through licensing agreements or per-unit sales, involving long-term contracts with OEMs that include ongoing support and upgrades. This approach promotes continuous revenue generation and supports the integration of their technologies into new vehicle platforms. Following the Series A funding of CNY 100 million raised in June 2019, Adasplus plans to enhance its product line, focusing on the development of new safety technologies. The company aims to expand its reach into additional Asian markets by 2022, including countries with growing automotive industries.

The funding will support research and development efforts to introduce these products and strengthen their market presence.