Simpli.fi
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Simpli.fi - overview
Established
2010
Location
Fort Worth, TX, US
Primary Industry
Marketing/Advertising
About
Established in 2010 and based in Texas, US, Simplifi Holdings, LLC, trading under the name of Simpli. fi, operates as an advertising technology company that provides programmatic advertising solutions to simplify digital advertising through the use of unstructured data.
Current Investors
GTCR, Contour Venture Partners, Progress Ventures
Primary Industry
Marketing/Advertising
Sub Industries
eMarketing/Digital Marketing, Sales & Marketing Software
Website
www.simpli.fi
Verticals
AdTech
Company Stage
Mature
Total Amount Raised
Subscriber access only
Simpli.fi - deals
| Deals Type | Deal Status | Target (s) | Deal Date | Investor(s) | Seller(s) | Deal size (Mn) | Enterprise value (Mn) | Post-money valuation (Mn) | EBITDA multiple (x) | Revenue multiple (x) | Lead partner (s) |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Add-on | Completed | Bidtellect, Inc. | - | ||||||||
| Add-on, Trade Sale | Completed | Bidtellect, Inc. | - | ||||||||
| Add-on | Completed | CoreMedia Systems, LLC | - | ||||||||
| Secondary Buyout | Announced | Simpli.fi | - | ||||||||
| Add-on, Trade Sale | Completed | The Advantage Software Company, LLC | - |
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