palette
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palette - overview
Established
2022
Location
Seoul, -, South Korea
Primary Industry
Internet
About
Based in Seoul, South Korea, and founded in 2022, Farms Union Co. , Ltd. doing business as palette operates as an Internet-based company that offers a variety of household appliances. In April 2024, the firm raised venture funding led by investor IMPACT SQUARE.
The firm as of April 2024, is led by its Representative Director and CEO, Ahn Woo-cheol. The company offers a range of home appliances and electronics, to enhance the customer’s everyday living experiences. palette offers home appliances such as washing machines, dryers, refrigerators, air purifiers, coffee machines, air conditioners, dishwashing machines, and vacuum cleaners, as well as electronic devices like gaming monitors, TVs, projectors, and air dressers. The company offers the above products, from renowned brands like LG, AS, and Samsung, through its e-commerce website.
palette generates revenue by selling household appliances online such as LG Dual Up Monitor 70. 1 cm at KRW 49,600 per 60 months, Samsung 11 pyeong wind-free clean wall- AC at 30,300 per 60 months, LG Standby Mi 27 inches at 33,300 per 60 months, etc. The company plans to utilize the April 2024 funding to collaborate on projects that will create social benefits.
Current Investors
Impact Square
Primary Industry
Internet
Sub Industries
Household Appliances, Consumer Electronics Stores, Web Applications
Website
www.palette.my
Verticals
E-commerce
Company Stage
Early Stage
Total Amount Raised
Subscriber access only
palette - financials
| Fiscal Year Ended | Dec 31, 2022 | Dec 31, 2023 |
|---|---|---|
| Revenue (USD) | - | - |
| % Revenue Growth (YoY) | - | - |
| EBITDA (USD) | - | - |
| Operating Income (USD) | - | - |
| Operating Margin | - | - |
| % EBITDA Margin | - | - |
| NET Income (USD) | - | - |
| % Net Margin | - | - |
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