Occasion

Occasion is an innovative online booking and scheduling platform, empowering businesses to efficiently manage event reservations and streamline administrative tasks with ease through a user-friendly interface. Occasion is a software company founded in 2013, headquartered in Chicago, US. The founders, Aksh Gupta and Mohammed Alouda, have a background in technology and entrepreneurship. The company has successfully completed 4 deals, with the most recent deal occurring on October 25, 2016.

Occasion raised USD 1. 25 million in a funding round led by Hyde Park Angels, with participation from Bluestein Ventures, and has raised a total of USD 1. 25 million to date. Occasion offers comprehensive online booking and scheduling software tailored for businesses hosting events and classes.

Its services streamline booking processes and include online booking, payment processing, customer database management, and automated communication tools. The platform serves diverse enterprises such as art studios, cooking schools, skating rinks, and community centers globally, operating primarily in English. Occasion generates revenue primarily through a booking fee model, charging clients a fee that is lower than the industry average. Customers can choose to absorb or pass this fee to their clientele, with 63% opting to pass it on.

Additionally, Occasion offers customized pricing plans for businesses with annual revenues exceeding USD 500,000, allowing them to scale services effectively while benefiting from automated workflows. In October 2016, Occasion raised USD 1. 25 million in venture funding to support its growth initiatives. The company plans to develop new products aimed at enhancing user experience and streamlining booking processes further.

Future expansion plans include targeting new geographic markets internationally, although specific regions have not been disclosed. The recent funding will be utilized to support the development of these upcoming products and to facilitate market entry strategies.