Naturacart Inc.
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Naturacart Inc. - overview
Established
2020
Location
Tokyo, Tokyo, Japan
Primary Industry
Internet
About
Based in Japan, Naturacart Inc. is dedicated to online retail, specializing in organic products and catering to consumers seeking health-conscious options. Naturacart Inc. was founded in 2020 and is headquartered in Tokyo, Japan.
The company specializes in the online retail of organic products. In February 2019, Naturacart raised JPY 260 million from several investors including Allied Architects, Inc. , Beenos, Mitsubishi UFJ Capital, Resona Capital, and SMBC Venture Capital, representing a significant milestone in its funding history. The total amount raised to date stands at JPY 260 million across 3 deals.
Naturacart (ナチュラカート) specializes in the online retail of organic products, focusing primarily on providing a diverse range of health-conscious items. Their core offerings include organic food, personal care products, and wellness items that cater to a growing demographic interested in sustainable living. The platform is optimized for mobile devices, allowing convenient access for consumers seeking high-quality organic goods across various markets, particularly in areas that prioritize eco-friendly options. Naturacart generates revenue through direct-to-consumer sales of its organic products via its mobile platform.
The transaction model is based on one-time purchases, allowing customers to choose from a variety of offerings. Although specific pricing details are not disclosed, the company aims to meet diverse consumer needs, supported by the increasing trend towards online shopping, especially within the organic product segment. Naturacart plans to utilize the JPY 260 million raised in February 2019 to support its growth initiatives. These initiatives include the design and launch of new organic product lines aimed at expanding its catalog.
The company is also targeting growth in new geographic markets, with plans to enter additional regions in Japan by the end of 2024. This expansion strategy aligns with the company’s goal of meeting the rising demand for organic products among health-conscious consumers.
Current Investors
JAFCO Group, GaiaX, Cafe Company
Primary Industry
Internet
Sub Industries
eMarketing/Digital Marketing, Search Engines, Information Services
Website
www.naturacart.com/
Verticals
AdTech, E-commerce
Company Stage
Series B
Total Amount Raised
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Naturacart Inc. - employee data
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