Eco Flower

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Eco Flower - overview

Established

2015

Location

Ogden, UT, US

Primary Industry

Retail

About

Eco Flower is a specialized platform delivering domain valuation services that assist businesses and individuals in understanding the market worth of their online properties. Founded in 2015 and headquartered in Ogden, US, Eco Flower provides domain valuation services. The company experienced a significant shift in ownership when JW Capital acquired it in January 2017. The acquisition aimed to enhance its service offerings and market reach.


Ecoflower. com specializes in providing a streamlined platform that offers domain valuation services, catering primarily to businesses and individuals seeking to assess the worth of their online properties. Their core service allows users to fill out a form that triggers a valuation process, resulting in a price estimate delivered within 24 business hours. This service addresses the needs of customers involved in the buying and selling of domain names, enabling informed decisions based on expert evaluations.


The company's client base encompasses various sectors, including startups, established enterprises, and digital entrepreneurs across North America and internationally. The primary geographical markets for Ecoflower. com’s offerings include the United States, Canada, and select countries in Europe and Asia, where online business activities are prevalent. The revenue model for Ecoflower.


com is structured around its domain valuation service, which operates on a fee-for-service basis. Clients engage with the platform by submitting their domain details, after which they receive a professional appraisal. This transactional framework suggests a direct-to-consumer approach where individuals and businesses pay for the valuation service they request, enhancing their understanding of market dynamics. While specific pricing plans are not disclosed, the service's value proposition lies in its timely and expert evaluations, positioning Ecoflower.


com as a key player in the domain valuation market, facilitating transactions between domain owners and prospective buyers. Following the acquisition by JW Capital in January 2017, Eco Flower is focused on enhancing its service offerings and expanding its market presence. The company is strategizing to develop new products related to domain evaluation and aims to enter additional markets, specifically targeting increased penetration in Europe and Asia by 2025. The latest funding round will support these initiatives, allowing for investment in technology enhancements and marketing efforts to broaden its customer base.


Current Investors

JW Capital

Primary Industry

Retail

Sub Industries

Home Improvement & DIY

Website

www.ecoflower.com

Verticals

E-commerce

Company Stage

Mature - Buyout

Total Amount Raised

Subscriber access only

Eco Flower - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
BuyoutCompletedEco Flower-

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Eco Flower - employee data

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